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The latest from the world of Shelf
Why 95% of Contact Center AI Projects Fail (And the Governance Blueprint That Saves Them)
Key Takeaways An MIT report reveals 95% of AI pilots fail. Contact centers are rushing AI deployments without the governance layer needed for success. We are seeing poor data preparation and...
The Human Brain vs. AI: Rethinking Data Governance in Customer Service
Key Takeaways Generative AI processes information fundamentally differently than humans. AI predicts patterns rather than comprehending meaning. This distinction requires completely rethinking...
While Your Competitors Chase Bigger AI Models, Here’s How Smart Leaders Are Winning the Race
Key Takeaways The real AI race isn't about having the most advanced models, it's about having the cleanest, contextually rich, and governed data. While most organizations fixate on AI tools,...


