The Best Guru Alternative for Knowledge Management

Looking for a Guru alternative? Go beyond a simple wiki. Improve service and increase productivity with fast, helpful answers to customer and employee questions.

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See how Shelf and Guru stack up.

It’s not just about storing knowledge. It’s about automating the work.

Remote employees are maxed out, and Guru just makes things harder for agents. Shelf is your Guru alternative to handle all the excess work associated with finding answers and keeping content updated.

80%

Improved time to find answers means employees are less stressed and have more time to be effective.  

98%+

CSAT Scores by ensuring accuracy and consistency of answers via AI-driven insights and automated maintenance.

Millions

Saved per year with faster training and onboarding for new agents, who can be operational on Day 1.

Trust Shelf as Your Guru Alternated by the Best

Guru Alternative: Compare Guru vs Shelf

Enterprise-Grade Knowledge Management

Shelf

Shelf is purpose-built for enterprise-level contact centers, providing end-to-end workflows, feedback management, and automation that enable seamless content creation and curation processes while ensuring data, and people, remain compliant.

Enterprise-Grade Knowledge Management

Guru

Guru is an SMB knowledge tool, and missing the critical KM components large-scale contact centers require. Content management is mainly collaborative, meaning agents can create content. When info is shared thousands of times per day, this can easily lead to compliance issues.

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Agent Assist and Answer Automation

Shelf

Shelf Agent Assist is integrated directly with the enterprise knowledge infrastructure, enabling the most accurate knowledge recommendations to be surfaced based on customer context. The agent experience is seamless and directly built into your chosen contact center solutions.

Agent Assist and Answer Automation

Guru

The Guru browser extension serves as their agent assist solution—making it limited and superficial. It’s not tightly integrated with contact center solutions, making for less accurate knowledge recommendations based on customer context.

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Search and Findability

Shelf

Shelf offers pinpoint accurate search across all content types, meaning the system identifies exact keywords and enables agents to instantly navigate to those locations, eliminating the need to browse long-form content.

U

Search and Findability

Guru

Guru has basic search functionality that limits the ability to find answers in a timely manner. Agents have to know exactly what they are looking for, open multiple cards, scroll and run Ctrl+F searches to discover answers.

 

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Custom Content Types

Shelf

Shelf is content agnostic, ingesting your existing content (of all types), and instantly indexing it into readable, searchable data. Shelf also enables content and article creation, as well as content built with decision tree guidance to help agents follow a procedure toward the right solution.

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Custom Content Types

Guru

Guru forces users into a single proprietary content type called ‘cards’, which act as short form articles and wikis. Guru does not store and index readable text across PDFs, web pages, video, documentation, nor does the system enable guided content for multi step procedures.

Customer Self-Service

Shelf

Shelf unifies knowledge to establish a centralized infrastructure, and plugs into your existing applications to power better self-services experiences via chatbots, voicebots, webforms, and FAQs.

Customer Self-Service

Guru

Guru does not support self-service applications, including chatbots, voicebots, webforms, FAQs. Companies using Guru usually rely on another knowledge tool, like a CMS or legacy provider, which creates knowledge silos and added maintenance work.

 

Multilingual Support

Shelf

Shelf provides full translation across the application interface as well as all ingested content. Our AI models can index content in your company’s default language, improving overall search and content findability.

Multilingual Support

Guru

Guru only translates ‘cards’ into the end-users native language. The interface itself is not translated, making it more difficult for native speakers to operate within the system.

Shelf Is Your Guru Alternative

GetGuru User Reviews on G2:

“Searching in Guru is a bit tricky. When I am looking for a specific Guru card, it is often hard to find even when I am using certain keywords.”

GetGuru User Reviews on G2:

“The search function is not great. You often need exact phrases and I find it difficult to find a card if I don’t know exactly what ‘s in it”

 

“Shelf reduced average search time from 4 minutes to less than 30 seconds.”

August Brekkhus

VP of Operations, Viking Assistance Group

“When compared to other leading knowledge products, over 90% of our users preferred Shelf.”

Miquel Gomez

Head of Training, Glovo

Guru vs Shelf Integrations 

Shelf Integrates Directly With Contact Center Platforms

  • The Guru browser extension serves as their agent assist solution—making it limited and superficial.
  • It’s not tightly integrated with contact center solutions, making for less accurate knowledge recommendations based on customer context.
  • Guru offers no support for self-service applications like FAQs and chatbots.

Frequently Asked Questions

What does Guru do?

Guru is an internal knowledge solution focused on organizing knowledge into cards and boards. Shelf is a fully integrated knowledge management platform that uses AI to surface answers and maintain content.

Is Shelf a Guru competitor?

Not exactly. Guru is primarily an internal knowledge solution that organizes knowledge into cards and boards. Shelf is a fully integrated knowledge management platform that uses AI to surface answers and maintain content of all types. Shelf integrates with internal tools like Slack, plus self-service, contact center, and other customer-facing channels.

Who are Guru's competitors?

A few Guru competitors include Document360 and Bloomfire; both knowledge base solutions focus on internal use cases and internal knowledge sharing.

 Integrate With Modern Customer Support Tools

Automate specific responses, relevant articles, and guided workflows directly to email, chat, social, and voice interactions.

Search your entire content library in Slack and post document links to Slack channels without leaving the Slack interface.

Go Beyond a Simple Wiki with MerlinAI

See how well your content meets customer needs with out-of-the-box analytics created by Shelf Merlin AI. 

Prioritize improvements and incorporate content suggestions with ease to keep answers fresh and accurate. 

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