The Role of Artificial Intelligence in Knowledge Management

by | Knowledge Management

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What’s the role of AI in knowledge management? Read on for key use cases, examples, and the most frequently asked questions today.

Table of Contents

  1. Keeping Content Up to Date
  2. Connecting Info from Different Sources
  3. Helping Reduce Support Costs
  4. Improving Information Search
  5. Frequently Asked Questions

1. Keeping Content Up to Date

One of the most significant challenges of knowledge management is ensuring that the content is always up to date. An outdated piece of information can lead to costly mistakes, poor decision-making, and reduced productivity. AI can help solve this problem by continuously monitoring and updating content.

  • With the help of AI-powered algorithms, organizations can track changes, updates, and new information related to a particular topic. For instance, an AI-powered system can scan the web, news feeds, and social media platforms to collect data that can be used to update knowledge management systems.
  • AI can also automate the process of content generation, eliminating the need for manual updates. Chatbots are a popular example of AI technology that can generate content automatically. Chatbots can help generate responses to frequently asked questions by analyzing the data available in the knowledge management system and providing relevant information to users.
  • Another example of AI technology used for content automation is data analytics. Data analytics can help organizations analyze and draw insights from their data, which can be used to update and improve knowledge management systems. Machine learning algorithms can also analyze patterns in user behavior and identify areas of improvement or content gaps in the knowledge management system.

(Learn how modern knowledge infrastructure will radically improve customer service.)

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2. Connecting Info from Different Sources

Another significant challenge in knowledge management is connecting information from varying sources. Organizations collect information from various sources, such as databases, documents, web pages, and social media platforms. However, it can be challenging to connect all of this information seamlessly.

  • AI technology can help connect information from various sources by using natural language processing (NLP) and machine learning algorithms. NLP can help machines understand human language, enabling them to extract and categorize information from various sources. Machine learning algorithms can also categorize information based on user behavior, making it easier to connect pieces of information to specific users.
  • For instance, an AI-powered knowledge management system can use data analytics to identify patterns in user behavior and recommend related content. Suppose a user searches for a specific article related to marketing campaigns. In that case, the AI system can recommend additional articles related to marketing campaigns, based on the user’s behavior and patterns.
  • AI can also help in connecting information through cognitive decision trees, which are a set of predefined rules that help machines make decisions. For example, a decision tree can be developed for a customer support team. The tree can provide the team with the best possible questions to ask the customer based on their scenario, leading to quick resolution of the issue.

3. Helping Reduce Support Costs

Another significant benefit of AI-powered knowledge management systems is the ability to reduce support costs. Customer support and help desk interactions can be time-consuming and expensive, especially if they require manual intervention from support staff.

  • AI-powered chatbots have become increasingly popular in recent years. Chatbots use NLP to understand and interpret customer inquiries and respond to them with relevant information. Chatbots can assist with common customer queries and issues, such as account details, password resets, and product information, reducing the need for a human support team.
  • Moreover, chatbots can also assist support teams by providing them with the right information and scripts to handle complex issues. Chatbots can utilize machine learning to learn from every customer interaction and fine-tune their responses accordingly.
  • Another way AI can help reduce support costs is through co-browsing or remote assistance. Co-browsing refers to the ability for customer support teams to view and interact with the customer’s screen, allowing them to provide real-time support and troubleshooting assistance. Co-browsing can help resolve customer issues quicker, reduce the need for unnecessary escalations, and improve customer satisfaction.

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4. Improving Information Search

Search technology has come a long way but finding the right information within an organization’s knowledge management system can still be challenging. With the help of AI, organizations can improve their information search capabilities, making it easier for users to find the right information quickly and accurately.

To improve information search, AI-powered knowledge management systems can use several technologies, such as:

  • Multilingual Settings: AI can help users perform searches in their preferred language, even if the content is in a different language. AI can also provide translations, which can help break down language barriers, especially in global organizations.
  • Cognitive Decision Trees: When a user performs a search, AI can use cognitive decision trees to provide a relevant set of results that are ranked based on relevance to the user’s query. The cognitive decision tree can also suggest associated search items based on the user’s search history.
  • Co-browsing Abilities: Co-browsing enables users to get real-time support while looking for information. Users can interact with a support representative who can see the user’s screen, allowing them to guide the user to the right information quickly.
  • Intelligent Chatbot: AI-powered chatbots can also help users by providing step-by-step guidance to find the most relevant information easily. Chatbots can also learn from previous interactions and suggest solutions that may not have been thought of initially.
  • Understanding Behavioral Patterns: AI can understand user behavioral patterns and provide personalized search results based on previous searches. This technology can also suggest similar search items that other users with similar search history have found to be relevant.

With the use of these AI technologies, organizations can provide a more efficient and personalized search experience to their users. This can help users find the information they need quickly, saving their time and increasing their productivity.

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5. Frequently Asked Questions

  • Will AI replace knowledge managers? AI is designed to complement knowledge management, not replace it. AI can automate certain tasks, freeing up knowledge managers to focus on more critical tasks such as strategy development, content creation, and user engagement.
  • Is AI only for large organizations? AI is not only for large organizations. Depending on the specific application, AI can be implemented at a smaller scale, even in small and medium enterprises.
  • How accurate are AI-powered systems? The accuracy of AI-powered systems depends on the quality of data used to train the system. Accurate data produces accurate results. Organizations should ensure that their data is accurate and clean.

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Prepare to Embrace AI

By leveraging AI, organizations can discover new insights, store and retrieve knowledge more efficiently, maintain and update their knowledge bases, and provide intelligent recommendations to users. AI is here to stay, and knowledge management professionals should embrace its potential to drive innovation, enhance productivity, and make informed decisions. Are you ready?

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